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ONLY HANDS
FILLING THE GAPS IN SEXUAL LANGUAGE
CLIENT
Durex
ROLE
Art Director
Designer
Video Editor
Brief
Build on Durex’s position as champions of sexual openness by targeting an often neglected audience: the deaf.
Insight
There’s no universally recognized way for the deaf to sign to their partner what they want to explore in bed.
IDEA
Enter Durex and the world’s first Universal Sex Sign Language Glossary, with more than 300 new terms to empower the deaf community.
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